Oceanside Economic Development Element of General Plan

KMA was commissioned to prepare a series of technical studies that would support the adoption of the Economic Development Element (EDE) of the City of Oceanside’s General Plan.

KMA’s studies helped inform the development of EDE goals, policies, and action items. These technical studies included an assessment of the City’s competitive economic position in the region, a market analysis of employment land uses, an evaluation of the City’s current economic development policies, a survey of EDE best practices, and an assessment of the economic feasibility of agriculture in Oceanside. The results of the studies helped identify opportunities for economic growth and ability to expand its employment base to be competitive in key economic sectors of the regional economy.

Project Description

Services Provided:
  • Economic Development Strategies
  • Retail Capture Analysis
  • Market Analyses
Project Status:
The General Plan updated was adopted in April 2019
Project Manager:
Paul Marra, Michael Tactay
Dyett & Bhatia, City of Oceanside